The best piece of advice I have received along this journey so far has been from David Boozer (@). He stated, simply:
“Don’t look at the other guys as your competition. See them as your community.”
That works for me.
I am an educational publisher. The tiniest educational publisher you could ever imagine. I am surrounded by giants. And they are great ones. They have teams of thousands. And their work is beyond compare.
It all came down to a little napkin doodle over Thanksgiving:
So why am I not fighting over a piece of the pie?
Because I respect them, so why am I going to “go after” them?
They are my community – the community of people who are committed to educating our youth.
So I won’t even try. I will just create something a bit different.
And that is what I have set out to do.
Have a lovely day, everyone.